Last summer i decided to develop a small onepage website for choc design with bootstrap and switched off my WordPress Installation.
For a onpager a complete CMS, that was to oversized. Maintaining WordPress takes time. And it was much more quicker to customize code and content for a couple of HTML pages, than to edit a complete WordPress Theme.
First SEO tip: Comments on a page or post can affect the ratio of your content/keyword
My first setup for the WordPress installation with quick styling took me a couple of hours. Things to figure out – build a child-theme, create a git repository and put a focus on the SEO plugin WordPress SEO. I am testing the premium version of this SEO tool in the talkyoo blog. We kicked out many posts, that had no value for our customers – still an ongoing process.
The first essential WordPress plugins i installed.
I secured my page, installed first an other cache plugin W3 Total Cache – but that was to expert for just starting the blog. For spam in comments (6 hours after the new wordpress was installed i received my first one ;) i am testing Antispam Bee. There were some issues with akismet and german privacy. The basic setup for the WordPress SEO plugin, i used the guide from there website (no author, archives, subpages etc.). I ‘ll have to check later if Google finds duplicate content, titles or descriptions.
Cleaning up old WordPress post and 404 pages with Google Webmaster Tools. I found 19 404 errors, caused by the old blog. From a SEO perspective you have to check if the link juice from your 404 is it worth to redirect to a new page or post and the could be another post… But i decided to start over and redirected all of to my home.
Now i am waiting for the Google bot. I setup the new sitemap URL for Google WMT and marked all 404 errors as fixed.